Your trusted partner for proven results
When you collaborate with Blue Butterfly, you work with specialty leasing and retail experts who know what it takes to transform your vision into tangible and impactful results.
What You Can Expect From Blue Butterfly
Experience: Best-in-class experts who know retail inside-out from decades of launching and managing successful businesses.
Knowledge: Deep experience plus a constant pulse on the evolving landscape through working with property owners and retailers day in and day out.
Strategic Vision: Well-rounded consideration on what will best position you for success using input from all sides of the market, not just yours.
Connections: A global network of retail decision-makers who are eager to help achieve your goals.
Versatility: Expertise across both physical retail and e-commerce, plus a deep understanding of specialty leasing to unlock more opportunities.
Proven Process: A blend of creativity, strategy and data to drive measurable results.
Collaboration: Cooperation directly alongside your people as an extension of your team, not as a distant consultant.
Integrity: We prioritize honesty and respect in everything we do, ensuring your business is always in trusted hands.
Proven Track Record of Success
At Blue Butterfly, we cover every corner of retail, bringing unparalleled expertise to every challenge. Our multidisciplinary background gives us a strategic edge as we pool our knowledge for decision-making at the highest levels of our clients’ businesses.
Our track record includes:
Numerous industry awards and Hall of Fame inductions
Leadership roles on boards, committees, and as chairs across retail
Creation of new media outlets, industry events, and accreditations
Executive leadership within publicly-traded and privately-held companies
Expertise in retail launches, M&As, divestitures, and private equity advisory
Local, regional, and national portfolio management
International expansion and new-market rollouts
Strategic partnerships with some of the world’s most iconic brands
Our Time-Tested Process
We take the same approach to every project for one simple reason: it works. For years, our straightforward strategy development process has produced the types of results that property owners and retail brands need to thrive in an ever-changing marketplace.
Using proprietary insights, data, and measurement, we’ll apply the same rigor to your business that has benefitted so many others.
Discovery: We start with comprehensive data-gathering. This involves Q&A with your team, critical thinking about your needs and available opportunities, and a deep dive into market data.
Blueprint: The output of our discovery phase forms the foundation of your plan. We then inject this objective data with creativity based on years spent breaking ground across the industry.
Execution: With a clear, airtight strategy in place, we move to execution. We provide comprehensive data, with real-time updates—always measuring performance to ensure we’re staying on target.
Assessment: Tracking progress is vital for pivoting when needed to stay on track as well as to ensure outcomes are exactly what we all expect them to be. We’re with you every step of the way, ensuring long-term success.
